Designing within Brand Guidelines

During my time working for Kent County Council (Mar 1999- Apr 2011) I did anything from small scale event posters to large scale banners. I often designed high profile reports, improved copy and provided images and documents for the Libraries & Archives section of the KCC website.

 

I gave advice and basic training to Library staff on how to create posters within the branding and disability discrimination act guidelines. I had the responsibility of checking all these before they went on display as well.

 

I was part of the Communications Team for Libraries & Archives, so I also got involved in marketing.

Connect with… strips that KCC Libraries & Archives use
  

These are the Libraries & Archives connect strips.

This page style was developed for us in 2006. I could only use Arial and the layout is quite strict. This meant I was creatively restricted but there are always ways to work within the rules.

 

Copyright in this section belongs to Kent County Council, Libraries & Archives

Below is a selection of the work I did during just over a decade of working for KCC.

 

Click on a small image to read about it in the box below.

Kent History and Library centre billboards thumbnail Libraries Inspire thumbnail Simple Pleasures and Plot to Page thumbnail Inspiring Reads LGBT month thumbnail Framed project thumbnail eBooks poster thumbnail Launchpad Alien badge thumbnail Inspiring Lives Leaflet thumbnail Volunteer leaflet thumbnail Alexander Frog graphic thumbnail Women in Kent history booklet thumbnail Mouse Mat thumbnail Kent to Virginia Booklet thumbnail Save Trees bag thumbnail Dartford Library's 90th logo thumbnail